It doesn’t necessarily mean that you’re more serious. This means that with Kickstarter, if you have a working prototype, you’re probably farther along in the process with your ideation and iteration of the project. With Kickstarter, there’s a lot more press because the press doesn’t have to go sifting through projects.įor Kickstarter, your project has to have a working prototype in order to be eligible, but with Indiegogo it doesn’t have to have one. There’s a review process to make it as a project, whereas with Indiegogo, there’s no review process - and this also causes a lot of spam to run rampant throughout the website. Kickstarter staff picks and also has a review process, making the content more valuable in some ways but also harder to get into, whereas Indiegogo has no review process and is a much more open platform. Fixed funding means all contributions are returned if they don’t meet their campaign goal, but flexible funding means they get to keep any contributions even if they don’t meet their campaign goal. Whereas with Indiegogo, participants have the choice of having fixed or flexible funding. Having fixed funding is often good for people trying to meet a manufacturing goal, which is why they do it in the first place sometimes. This is why marketing and letting people know ahead of time that you're launching a Kickstarter campaign is so imperative for Kickstarter, because you have to make it to that 20 percent mark early on.
If they don’t make it to their funding goal by their deadline, their project fails and no one’s credit card gets charged. Kickstarter’s participants get to set their project goal and funding deadlines, but their funding goals are fixed.
How will you raise money for your product? Have you thought about it? Kickstarter and Indiegogo are just a couple platforms that help you raise money for your projects - but what are the benefits to both? Here we pick them both apart.Įvery project is independently created and the people are in 100 percent control over what happens in both Kickstarter and Indiegogo.īoth are also alike in that they charge five percent platform fees to every project.
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